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Sneaker Doctor

Sneaker Doctor

Sneaker Doctor is a project where I worked on the packaging as well as the website, through Dab Hand Marketing.

The brand was founded by H Leffler & Son in Melbourne. It makes sneaker-cleaning and care products, and is the sister brand to Shoe Doctor.

Packaging for the shelf

I used bright fluorescent green across the packaging to help the range stand out. The designs carry through the bottles, sprays and different products in the range.

The products have been sold through Myer, David Jones and Mister Minit. This is the physical side of the work, alongside the website.

Bringing it online

I also worked on the website, carrying the green branding through the pages and showing the products together as a range.

Sneaker Doctor website with green branding, product imagery and a David Jones announcement
The Sneaker Doctor website.
Sneaker Doctor website shown on a phone
The mobile version.

I've linked the full project on Dab Hand Marketing below.

View project